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A decision was made to increase the wages of employees of cultural institutions of the Nizhny Novgorod region by 62.1 percent from April 1, 2013. Since March, an active preparatory work. About how this happens in the urban district of the city of Shakhunya to the correspondent of the newspaper Znamya Truda Olga Zinovieva said the head of the department for culture, sports and youth policy S. B. Shchepin.


- Now the so-called "Road Map" is being developed in the institutions. What it is?

This is a development strategy, according to which wages will grow only if the qualitative and quantitative indicators in work increase. One of the main tasks set before us is optimization. We are focused on the work that will give the maximum result. Each cultural institution, be it a club or a library, should be in great demand among the population living in the service area. It is necessary to attract as many visitors to events and members of creative and leisure groups as possible.
But not everything is as simple as it seems. In large settlements of the district (Shakhunya, Syava, Vakhtan), it is possible to attract an additional number of people by expanding the scope of activities. It is very difficult to do this in rural recreation centers and libraries. The main reason is that the number of villagers is decreasing from year to year, which, of course, entails a decrease in the attendance rates of cultural institutions. And those residents who remain in the village are already regular participants in events, spectators, and readers. This potential is used almost completely, because in small settlements there is nowhere to go except to the library and recreation center.
Much attention is now being paid to connecting libraries to the Internet. But today, out of 21 libraries of the Shakhunya city district, only eight have access to the Internet. Electronic catalogs are being actively compiled. In six years, we need to make sure that all residents of our district have access to them.

- Will the closure of some cultural institutions and staff reductions entail the desire to reduce costs?

The process of optimization, indeed, implies the closure of inefficient institutions. In our city district, the Malinovsky and Akatovsky recreation centers and the Fadkinskaya library have not actually been working for many years. Now you need to draw up documents for their closure.
Today, there are 226 staff positions in the cultural institutions of our city district. From April 1, it should be 201.3. We are planning to cut not workers, but staff positions, those that make up 25-50 percent of the rate. External part-time workers, according to the recommendations of the ministry, should also not be. Where the reduction will take place, we have already decided. Decisions were made very scrupulously, with obligatory coordination with the heads of institutions.
As of March 1, the average salary of cultural workers amounted to 7,830 rubles. It is necessary to increase it to 11911 rubles. For these purposes, about two million rubles should be found in the local budget for 2013. This is 15 percent of the total funding for wage increases, 85 percent is allocated from the regional budget.

- There are people who are outraged that some events, concerts are held on a paid basis. In their opinion, the sale of tickets, even at a purely symbolic price, is not entirely legal. What can you say about this?

We are told that cultural institutions must earn their own money. Even one of the conditions of the "Road Map" and the upcoming increase in wages is an increase in the number of events held on a paid basis. For the nine months remaining until the end of the year, the cultural institutions of the urban district of the city of Shakhunya should earn 878 thousand rubles, which will be used to pay workers. The funds allocated from the local and regional budgets are mainly used for salaries and utilities. But you still need to maintain buildings for something, hold events, buy suits and shoes, and the same detergents!
And at the same time, I would like to develop, and not stagnate, especially since improving the efficiency and quality of services provided in the field of culture within the framework of the Road Map is directly related to the development of the material and technical base of institutions.
Therefore, some concerts are held on a paid basis. But if the event belongs to the category of public holidays, then admission to them is free.
Most of the circles working in cultural institutions are also free. True, there is individual groups which children visit for money. But they are organized only when this species activity is popular, there are many who want to do it, and there are no more places in free groups.
We act in accordance with the Decree of the administration of the urban district of the city of Shakhunya dated March 28, 2013 No. 295 “On approval of the Regulations on paid services provided to individuals and legal entities by cultural institutions of the urban district of the city of Shakhunya”.

Comments

I don't understand why the development strategy (actually a sweatshop in the cultural industry) is called a "Roadmap"? And what about the word "road"? This time. Secondly, information about salary increases is incomplete. Only 44.7 percent were added to teachers, which, you see, is not 62.1 percent.

19.04.2013, 21:52

About making money by cultural institutions. Something is not running up too much accounting, which should give the "go-ahead" for the implementation of the money saved, for example, for heating or electricity. But this money sometimes makes it possible to carry out repairs and purchase equipment. But no! The head of this business is an accountant. And from his hands the money of institutions is sometimes simply taken away! And they are transferred somewhere else. That's it! You can't make money at paid concerts. And, by the way, this is done not only with cultural institutions, especially at the end of the year. But also with all budgetary institutions. For example, with the district clinic.

21.04.2013, 11:57

An article about culture, but classified in the "Politics" section. Moderators why?

Oparin Gennady Alekseevich, Candidate of Pedagogical Sciences, Associate Professor, Samara State Institute of Culture, Samara [email protected]

Optimization of cultural and leisure activities in the house of culture

Annotation. Based on the characteristics of the current state of culture, the article reveals the mechanisms of socio-cultural influence on the cultural development of a person in the field of leisure. The main attention is paid to the study of the features of cultural and leisure activities in the houses of culture, as multifunctional club-type institutions. Recommendations are formulated aimed at optimizing the organization of cultural and leisure activities in cultural centers. Key words: culture, leisure, house of culture, socio-cultural development, socio-cultural activities, cultural and leisure activities.

Socio-cultural activities in the field of leisure are carried out in real time and are characterized by relevance. Carried out on the basis of communication in free time, activity, with the aim of influencing the socio-cultural development of society and the individual, contributes to the development of social norms of culture. In the process of socio-cultural activity, socially prescribed stereotypes are substantiated by ordinary consciousness as natural ways of behavior of a cultured person. Through holidays, traditions, customs, ceremonies, rituals, ceremonies, which form the basis of social and cultural activities, social norms are organically woven into social practice, into the objectively determined direct life experience of people; represent a process of socio-cultural interpretation and figurative concretization of social norms. In social and cultural programs, social norms of culture are translated into standards, models, standards of behavior and internalized by the individual. Legislative regulation of cultural activities applies mainly to art culture, museum and library work, television, radio and some other similar areas traditionally related to culture. Fundamentals of legislation on cultural activities are focused on the regulation of cultural activities, in the center of which is art, while socio-cultural activities go far beyond the limits of artistic culture and extend to the social life of people. The conceptual binomial, expressed by the concept of "socio-cultural", reflects the desire for fruitful interaction of society, culture and man in various spheres and forms. public life and cultural development. The problem of socio-cultural development arises from the contradiction between personal and public interests. proclaimed in modern life and the orientation to personal life success realized in practice, comprehended from the standpoint of systems theory, makes it possible to detect mismatch between parts of the social system, which leads it to self-destruction. The search for ways to harmonize public and personal interests in life is the main task of sociocultural development. Current state the culture of society (social culture) is determined by the internal political features of the modern period and integration into global civilizational processes. The sociocultural vector of development is focused mainly on Western values. At the same time, the level of everyday culture of behavior, communication and relationships of people in our country, according to the results of sociological studies, is assessed as rather low (2.66 on a five-point scale), which indicates people's dissatisfaction with the modern culture of human relations in Russia. The process of searching for a “national idea”, “forming a system of values”, which has dragged on for decades, has led society into a state of anomie instability, vagueness, inconsistency of normative prescriptions, violation of the value-normative system of society. The influence of the economy and business on social and cultural activities is manifested in two ways. The commercialization of culture contributes to the development of entrepreneurial activity, the expansion of the cultural market and the orientation of cultural products to meet the actual, real needs of people. On the other hand, the volume of budget financing of cultural institutions limits the possibilities for the development and implementation of socially significant projects. The basis of the cultural policy of the state is the task of providing legal guarantees for free cultural activities and non-interference of the state in creative processes. The social features of the state policy in the field of culture are determined by priorities: protectionism in relation to national cultures; ensuring accessibility for citizens of cultural activities, cultural values ​​and benefits; introducing children to creativity and cultural development; patronage in the field of culture in relation to the least economically and socially protected sections of the population; development of patronage and sponsorship in the field of culture.

In practice, "cultural exchange" is unidirectional import of the most attractive foreign forms, ideas and values ​​of culture. Art and literature are losing their sacredness and former attractiveness. Spiritual orientations are supplanted by the material interests of people, and spirituality is replaced by modern samples and products. mass culture, infernal, mystical and sectarian ideas. The deformation manifests itself in the real images of the “heroes of our time”, in the first row of which are representatives of mass culture and show business, who make up the grotesque face of modern culture. Public opinion is concerned about the decline in the general cultural level in the country, the decline in spirituality in society and the influence of mass culture on the consciousness of a large part of the people.

Houses of culture and clubs are unique cultural and leisure institutions that are territorially and socially close to people's life and perform specific socio-cultural functions in the general system of culture. Houses of culture and club institutions need to significantly improve their work in accordance with modern socio-cultural processes. There are ample opportunities for people to choose ways of cultural and leisure pastime, including outside cultural institutions. The House of Culture, as the main center of leisure in rural areas, is a monopoly in the field of organizing cultural and leisure activities. At the same time, there is a problem of attracting people to the cultural institution. The main contingent of participants in amateur art groups are children, the elderly and women. Mass festive events are attended by different people, who at the same time make up a community formed on the basis of a territorial-settlement feature. One of the problems in the work of houses of culture in the countryside is the lack of demand for cultural and leisure programs and services offered to the population. The paradox of the situation is that it is not people who need a house of culture, but a house of culture that needs people. Cultural institutions should correspond to modern life realities. The general socio-cultural problem of the activities of the Houses of Culture lies in the contradiction between modern cultural and leisure needs and the interests of the population, on the one hand, and the actual practice of the work of the Houses of Culture, whose activities do not fully correspond to modern socio-cultural processes. The House of Culture as a multifunctional club-type institution works in several main areas: mass work, circle work, organization of daily leisure, recreation and entertainment. The organizational structure of club activities, which has been formed over decades, has not changed much over time. The architectural and planning forms of cultural houses are focused on holding spectacular events with the division of all participants into speakers and spectators fenced off from each other by the "fourth wall". cinema, concert, theater organization with an auditorium in which meetings are sometimes held. The artistic dominant in the work of club institutions was formed on the basis of the idea of ​​the applied and effective influence of an ideologically and pedagogically selected repertoire on the socio-cultural development of people. The emotional appeal of art and the possibility of public demonstration of achievements by amateurs contribute to the development of amateur art as a form of leisure that develops and elevates a person. Cultural development of a person occurs in various fields and under the influence of many factors. Houses of culture work in the field of leisure. The main functions of leisure: recreation, entertainment, personal development. Freedom is the essence of leisure. Visiting the house of culture in your free time is not out of obligation, not under compulsion, but voluntarily, by own will, is an essential condition for cultural development. In the current situation of mass disorientation in the system of social and cultural values, leisure activities and employment in socially approved ways of spending time and activities should be assessed positively. Socially approved leisure activities: creativity; spiritual and physical development person;

recreation and entertainment. Socially unapproved leisure activities: violation of moral norms and rules; deviant behavior; violation of the law. Socially approved leisure activities do not destroy the individual and do not harm society.

In the field of leisure, it is important to preserve a person's sense of freedom: physical, social, spiritual, emotional, intellectual. Freedom of expression and self-expression. The task of culture and cultural development is the liberation of man. Socio-cultural activity is a mild form of influence on the cultural development and self-development of people. In cultural and leisure institutions, development takes place on the basis of amateur performances in various manifestations. Professional club workers create desirable conditions for visitors. The profession of employees of cultural and leisure institutions is organizational in form, social and cultural in content and serving in the nature of relationships with visitors. Relationships between state cultural and leisure institutions and the population can successfully develop on the basis of cultural customer service in order to meet cultural and leisure needs.

The desire for the fullness of life experiences is manifested in the pragmatization of leisure through the rational use of free time. For adults and children, it is not the rest itself that is important, but also the process filled with impressions, discoveries, and experience. Club projects should be developed based on the actual needs of residents who make up the potential audience of visitors to the cultural center. A significant part of club projects and programs has a clearly expressed social and pedagogical focus. Purposeful pedagogical interaction is carried out by the following methods: informing, commenting, explaining, persuading, example. Methods for stimulating the social and cultural activity of club visitors: competition, evaluation, encouragement, perspective, demand, assignment. The methods listed are direct methods of influence and are used in the preparation and holding of public events. Work in a cultural institution implies a general and pedagogical culture of employees capable and ready for social and personal interaction with visitors. In the process of holding mass, chamber, collective group events and classes, the social environment, the people participating in the event, has a significant impact on the culture of people. Behavior, actions, communication, exchange of information and opinions, free expression, creativity of the participants become a factor influencing people. on calendar holidays and public events the content-semantic potential is laid, which can be realized in traditional or innovative socio-cultural formats, through modern technologies for the purpose of cultural development. Classes in amateur groups are conducted by leaders with special education or work experience, based on artistic and pedagogical methods. Based on the study of the activities of houses of culture, it is possible to formulate some practical advice based on traditional approaches and modern socio-cultural processes, in order to optimize the socio-cultural work of the houses of culture. Plan and design club work based on calendar holidays and events. 2. Prepare and hold mass and chamber calendar events on the basis of interactivity, involving the public in improvisational, joint socio-cultural communication. 3. Form and use a stable system of external relations with educational institutions, organizations, social groups and citizens to involve in the preparation and participation in calendar holidays and events. 4. Conduct competitions among the population, reviews of personal achievements and exhibitions of local craftsmen various types activities: arts, needlework, floriculture, gardening, cooking, professional and applied skills and abilities, etc., dedicated to calendar events. 5. Conduct vord skilds-competitions in professional skills. institutions and citizens.

Amateur activities and club associations 1. Creation and support of amateur art groups operating in line with historical, cultural, national and regional traditions. 2. Creation of amateur art groups based on the initial, actual interests of people formed under the influence of modern fashion.

3. Creation of studios for general cultural: artistic, aesthetic, applied, health, etc. development. 4. Attracting to the DC amateurs engaged in creativity or amateur activities outside the club, on their own, for systematic cooperation. 5. Creation of associations, studios and courses for training applied practical skills. Everyday leisure in DK1. Watching videos. 2. Provide Internet access.

3. Create a game library or purchase game equipment.

4. Aestheticize, decorate the interior.

5. Organize art bazaars fri market - exchange of objects, things, books, skills. The house of culture is the center of secular culture and leisure in the countryside. The purpose of the house of culture is the socio-cultural development of the population in the field of leisure. The changes taking place in life and culture inevitably affect the work of cultural institutions. The multifunctionality of club institutions implies a variety of forms and areas of work with different age and social groups of the population. A multifunctional cultural institution can carry out activities in various areas of artistic, physical, political, moral, aesthetic, legal, national, everyday culture. The main task of modernization is to optimize the activities of the house of culture based on the efficient use of resources and opportunities for socio-cultural activities in accordance with modern socio-cultural processes.

There is a serious underfunding of cultural institutions in the Altai Territory. Average level wages of workers in the industry is one of the lowest in Russia. The optimization of the network of institutions in most cases does not bring the expected economic effect. Larisa Zorina, a member of the regional working group of the ONF "Education and culture as the basis of national identity", the chairman of the Altai regional organization of the Russian Trade Union of Cultural Workers, announced the current situation.

The ONF expert considers it necessary to ensure that funds are allocated to municipalities to increase the payroll funds for employees of cultural institutions and to conduct mandatory discussions with the trade union and social activists of plans to optimize the network of cultural institutions.

“Contrary to existing plans, the nominal and real wages of the majority of workers have been declining over the past two years. In 2016, the average indicator should have remained at the level of 2015 and amounted to about 13 thousand rubles. But according to the results of nine months, it barely exceeded 12 thousand rubles. We are talking about the average figure, which is achieved at the expense of regional and federal cultural institutions. In municipalities, many skilled workers are paid at the minimum wage level. At the same time, they are forced to take additional hours in order to receive at least this amount,” said Larisa Zorina.

The chairman of the Altai regional organization of the Russian Trade Union of Cultural Workers also noted that part-time employment of workers has become the norm. According to her, this is how institutions try to “fit” into the framework of their payroll. In 2015, the number of employees at 0.75 pay increased by 85 people, and 75 people were transferred to pay 0.5.

“The biggest employers in the field of culture are the municipalities. They manage subsidies to equalize budgetary security. The funds received are primarily used to pay off debts to off-budget funds, pay debts for delivered coal and energy resources. Ensuring the proper level of wages for cultural workers often recedes into the background. It is necessary to ensure the targeted allocation of funds to municipalities to increase the payroll funds of cultural institutions,” Zorina believes.

Another proposal of the ONF expert is related to the optimization of the network of institutions. In the Altai Territory, this process covers not only rural areas, but also cities. In 2015, 67 cultural institutions in municipalities and four regional state institutions were transferred to the status of structural units. But optimization does not always bring the expected effect. Along with the number of legal entities, the number of employees is reduced. In 2016 alone, 356 units were reduced from the average headcount. At the same time, the volume of work performed is growing, and the saved funds are not used to increase the wages of the remaining employees. Often the funding of institutions is simply reduced.

“In 2017, another wave of optimization is expected. Such decisions should be made individually for each institution, taking into account the views of all stakeholders. Therefore, the People's Front proposes to the regional authorities to ensure the obligatory discussion of optimization plans with representatives of the trade union and the public. The Popular Front in the Altai Territory is ready to become a platform for such a dialogue,” concluded Larisa Zorina.